I am in a master’s business class on business research and literature reviews. I have an ongoing final project with milestones due every few weeks. The first milestone has been completed (attached), and I need the second milestone completed. The research paper is on the case study: MARUTI SUZUKI INDIA: DEFENDING MARKET LEADERSHIP IN THE A-SEGMENT (attached). The research question is, “What marketing strategies can MSIL adopt to effectively compete with new entrants and existing competitors in the A-segment?” I have attached the case study, the final paper rubric, the previously completed milestone, and the second milestone rubric. Please ensure the paper is laid out as the rubric shows.
Excel spreadsheet
Excel spreadsheet